Business coach, consultant or growth partner: who actually does the work?
A coach works on you. A consultant studies the problem and hands you a plan. A growth partner comes into the business, builds what's missing and runs it with you. If you already know what needs to be done and you need it done, you want a growth partner.
You already know what needs to be done. You need it built.
I started at 17 in Navy search and rescue, checking every part of the helicopter before the crew flew.
Side by side
| Coach | Consultant | Growth partner | |
|---|---|---|---|
| Works on | You | The problem | The business, with you |
| What you get | Accountability and better habits | A diagnosis and a plan | The system, built and running |
| Who does the work | You | You or your team | Me, with you |
| When it's done | When the sessions end | When the plan is delivered | When it runs and you have the numbers |
When you need a coach
When the problem is you: your habits, your confidence, how you lead.
When you need a consultant
When the problem has a clear edge and you have a team ready to run the plan.
When you need a growth partner
When the business already makes money, you know what's missing, and nobody has the hours to build it.
Where I sit
I'm the growth partner. You bring the goal. I execute it. I run four builds at a time.
Revenue growth and scale in 6 months in my own company, on the systems and engines I personally built.
What people ask first
What's the difference between a business coach and a consultant?
A coach works on you and your habits. A consultant works on a specific problem and delivers a plan.
What is a growth partner?
Someone who comes into your business, builds what's missing and runs it with you, instead of advising from the outside.
Is a business coach worth it?
If the thing holding the business back is you, yes. If it's a missing system, a coach can't build it for you.
Do consultants implement?
Some do. Most deliver the plan and leave the doing to you. Ask who does the work before you sign.
I need execution more than coaching. Who do I hire?
A growth partner. Someone who builds it and runs it with you.
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Not legal, tax or financial advice. © Workplace Intelligence™